For more than two decades Vicki has worked extensively with the arts, education, government, business, and skilled trades sectors to create and sustain meaningful communications, marketing, and engagement strategies. She is the president of Main Street Communications Ltd, an award-winning consultancy, a TEDx speaker and the co-author of Digital Legacy Plan, A Guide to the Personal and Practical Elements of Your Digital Life Before Death (Self-Counsel Press 2019) and the author of #Untrending: A Field Guide To Social Media That Matters, How to Post, Tweet, and Like Your Way to a More Meaningful Life (First Choice 2016). She writes a bimonthly newspaper column on digital trends and lifestyle and is an advocate for everyday happiness, mindfulness, and living a passionate and engaged life.